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AARP CHIEF FORESEES A REVOLUTIONARY FUTURE FOR BOOMERS

AARP chief foresees a busy and revolutionary future for baby boomers

Anne Rodgers
Oct. 9, 2006

Bill Novelli, the top guy at AARP, wants baby boomers to know they're sitting pretty.

"Your time is now," the 65-year-old CEO said. "Boomers are healthier, wealthier and better educated than their parents. And they have a long life in front of them: Americans turning 50 still have half their adult life ahead."

Novelli also has definite ideas about how boomers - "and their older brothers and sisters, people like me" - should fill those bonus years.

"America has a great need for change," he said. "Boomers can ignite a 21st-century revolution."

Novelli made his remarks while promoting his book, 50+: Igniting a Revolution to Reinvent America ($25, St. Martin's Press). He argues with conventional wisdom that says boomers will tax the system. He believes instead that opportunities for reinvention exist, and that maturity, not academic degrees, will play a crucial role in reforming America.

Novelli fills his book with stories of ordinary people who have made extraordinary changes: Mike Mulligan, who started Angel Flight; Don Schoendorfer, who invented a cheap wheelchair using a plastic lawn chair and began the Free Wheelchair Mission; and Opal Bufford, who started the GAP Limited support group for people raising grandchildren.


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